The Forever T-shirt

The Forever is made from the same custom blend of materials that we sourced after lab testing a favorite T that Jon and Rickard both had forever. It comes in Black, Pine, Navy, Chalk, Carbon Grey, and now Crimson and White. (Logo is on the left side below the chest.)

Good luck finding days when you want to wear anything else...

• Cuff tag on right sleeve

• 48% Organic cotton | 48% Modal | 4% Elastane

• Made in Turkey

This T-Shirt features a regular fit, as detailed in the fit guide below.

This material doesn't shrink but expect some pilling after two to four washes. The more you wear it the cooler it will look.

Benni is 185 cm tall and wears size L

Jon is 180 cm tall and wears size L

Machine wash at 30°C. Do not bleach. Iron at medium temperature. Do not dry clean. Do not tumble dry.

How does the fit run and what size should I pick?
Reviews mention a comfy, regular‑to‑relaxed fit; a few found it slightly oversized. If you prefer a closer look, consider sizing down.

How does the fabric feel?
Customers describe it as “amazingly soft” with “very nice material.” It’s a soft, comfy tee that works great for relaxed summer days.

Is it comfortable for everyday wear?
Many call it their “favorite t‑shirt” and “awesome”—easy to wear all day thanks to the soft quality and relaxed feel.

What do fans of c'est normal love most about it?
The quality of the fabric and the clean style. Reviewers highlight the soft hand, nice fit, and overall comfort.

How do people feel about the price?
A few noted it’s “a little bit expensive,” but most praise the comfort and material, saying it feels worth it.